Two Cold Calling Approaches

There are two approaches to cold calling. One is more effective nearly every time. Listen to learn why.
Communication Tip That Lowers Defensiveness

Here’s a communication tip that lowers defensiveness.
Trust Before Transaction

In a word of similar products, trust is why prospects choose you. Without trust, there’s not transaction. Here are some thoughts on building trust.
Thoughts On “We Have a Vendor For That”

The root cause behind “We have a vendor for that.”
Rewire Your Brain to Listen

Here’s a sales (and life) superpower. And all it requires of you is this. That you make a small 2mm mindset shift.
You Can Close 90% Of Your Opportunities But It Takes Guts

Here’s how I close 90% of my opportunities. You can too. But it takes guts.
Email Objection “I’m Not Interested”

You write a cold email. Your prospect responds and says, “I’m not interested.” How to you respond?
I’m Not Interested Isn’t an Objection

Hearing “I’m not interested,” far too many times? Listen to this.
This Is the Best Cold Email I’ve Ever Received

An unconventional cold email that blew me away.
Wear Your Retainer

Released in 1997 by Baz Luhrmann, the song “Everybody’s Free (To Wear Sunscreen)” inspired numerous parodies Here’s mine.