Selling without pushing, convincing or begging.https://joshbraun.com/https://joshbraun.com/facts-dont-persuade-people/https://joshbraun.com/facts-dont-persuade-people/Before people trust your logic, they have to feel like you understand them. Understanding comes before influence.Wed, 04 Nov 2026 15:10:00 GMThttps://joshbraun.com/meanwhile-in-the-buyers-slack/https://joshbraun.com/meanwhile-in-the-buyers-slack/The seller leaves the demo thinking, “They loved it.” Here’s what the buyer’s team is saying.Wed, 04 Nov 2026 13:58:00 GMThttps://joshbraun.com/watch-me-write-a-good-cold-email/https://joshbraun.com/watch-me-write-a-good-cold-email/Sun, 18 Aug 2024 06:24:26 GMThttps://joshbraun.com/pits-in-your-stomach-making-cold-calls/https://joshbraun.com/pits-in-your-stomach-making-cold-calls/Why you’re secretly afraid of cold calling and the way out.Mon, 10 Apr 2023 14:07:35 GMThttps://joshbraun.com/you-dont-sell-yoga-pants/https://joshbraun.com/you-dont-sell-yoga-pants/Do you know what you sell?Mon, 10 Apr 2023 14:05:47 GMThttps://joshbraun.com/do-you-treat-the-phone-like-a-cactus/https://joshbraun.com/do-you-treat-the-phone-like-a-cactus/Are you secretly afraid of cold calling? Read this post.Tue, 28 Mar 2023 14:53:37 GMThttps://joshbraun.com/this-is-my-personal-number-dont-call-me/https://joshbraun.com/this-is-my-personal-number-dont-call-me/“This is my personal number, don’t call me.” How do you respond?Sat, 11 Mar 2023 20:34:50 GMThttps://joshbraun.com/im-in-a-meeting/https://joshbraun.com/im-in-a-meeting/“I’m in a meeting.” What do you say?Mon, 06 Mar 2023 19:23:49 GMThttps://joshbraun.com/sell-me-this-pen/https://joshbraun.com/sell-me-this-pen/My take on sell me this pen.Sun, 05 Mar 2023 21:27:31 GMThttps://joshbraun.com/the-smoothest-cold-call/https://joshbraun.com/the-smoothest-cold-call/Micheal McDonald. Christopher Cross. Norah Jones. The smoothest singer is up for debate. What’s not up for debate is the smoothest cold caller. That’s Heidi Briones. Breakdown of Heidi’s CallSat, 04 Mar 2023 20:16:38 GMThttps://joshbraun.com/how-are-you-doing/https://joshbraun.com/how-are-you-doing/Phraseology that gets prospects to lower their guard and open up.Fri, 25 Nov 2022 17:13:47 GMThttps://joshbraun.com/cold-call-kiss-of-death/https://joshbraun.com/cold-call-kiss-of-death/The kiss of death when cold calling. And what to do instead.Mon, 17 Oct 2022 15:12:01 GMThttps://joshbraun.com/clean-your-room/https://joshbraun.com/clean-your-room/Are you telling prospects your reasons why they should change or understanding theirs?Thu, 13 Oct 2022 13:21:53 GMThttps://joshbraun.com/how-to-nail-the-first-30-seconds-of-a-cold-call/https://joshbraun.com/how-to-nail-the-first-30-seconds-of-a-cold-call/Step by step – nailing the first 30 seconds of a cold call.Thu, 13 Oct 2022 12:20:26 GMThttps://joshbraun.com/a-killer-question-to-ask-an-inbound-lead/https://joshbraun.com/a-killer-question-to-ask-an-inbound-lead/This is my favorite question to ask an inbound lead.Fri, 07 Oct 2022 13:25:21 GMThttps://joshbraun.com/dont-hold-price-hostage/https://joshbraun.com/dont-hold-price-hostage/Why holding price hostage puts people into the Zone of Resistance. And what to do instead.Wed, 05 Oct 2022 14:11:12 GMThttps://joshbraun.com/lowering-resistance-during-the-first-20-seconds-of-a-cold-call/https://joshbraun.com/lowering-resistance-during-the-first-20-seconds-of-a-cold-call/Wed, 05 Oct 2022 14:07:41 GMThttps://joshbraun.com/waves/https://joshbraun.com/waves/Why cold calling is like surfing.Wed, 28 Sep 2022 14:11:18 GMThttps://joshbraun.com/8-language-patterns-that-lower-resistance/https://joshbraun.com/8-language-patterns-that-lower-resistance/Language patterns the lower the Zone of Resistance.Tue, 30 Aug 2022 20:25:48 GMThttps://joshbraun.com/how-to-weave-storytelling-into-explaining-what-you-do/https://joshbraun.com/how-to-weave-storytelling-into-explaining-what-you-do/How to elegantly explain what you do in a way that motivates people to want to learn more.Tue, 16 Aug 2022 12:26:52 GMThttps://joshbraun.com/before-after-cold-emails/https://joshbraun.com/before-after-cold-emails/Using a before and after image to boost cold email response rates.Mon, 15 Aug 2022 12:02:32 GMThttps://joshbraun.com/selling-hair/https://joshbraun.com/selling-hair/Selling hair at the mall.Sat, 13 Aug 2022 19:07:13 GMThttps://joshbraun.com/the-path-to-better-cold-calls/https://joshbraun.com/the-path-to-better-cold-calls/Here’s how to make better cold calls.Fri, 12 Aug 2022 13:41:53 GMThttps://joshbraun.com/answering-the-most-feared-question/https://joshbraun.com/answering-the-most-feared-question/A simple framework to elegantly explain what you do.Tue, 09 Aug 2022 13:25:46 GMThttps://joshbraun.com/my-11-sales-rules/https://joshbraun.com/my-11-sales-rules/My 11 sales rules.Mon, 08 Aug 2022 19:21:18 GMThttps://joshbraun.com/diffusing-i-cant-talk-right-now/https://joshbraun.com/diffusing-i-cant-talk-right-now/Diffusing “I can’t talk right now.”Sat, 06 Aug 2022 15:43:33 GMThttps://joshbraun.com/a-sales-wizard-at-wrigley/https://joshbraun.com/a-sales-wizard-at-wrigley/A sales wizard at Wrigley Field.Tue, 19 Jul 2022 16:34:26 GMThttps://joshbraun.com/a-common-sales-mistake/https://joshbraun.com/a-common-sales-mistake/A common sales mistake and how to avoid it.Tue, 19 Jul 2022 16:27:58 GMThttps://joshbraun.com/dont-give-a-demo-before-doing-this/https://joshbraun.com/dont-give-a-demo-before-doing-this/Pop Quiz. How would you respond? Prospect says, “I’d like to hear about your workshops.” Most salespeople would rattle off information about their “workshops.” “We have three workshops—A, B, and C.” The problem? Your “workshop” has no value without a problem. Your “workshop’s” benefits only matter iWed, 13 Jul 2022 14:12:48 GMThttps://joshbraun.com/does-belief-matter/https://joshbraun.com/does-belief-matter/A missionary knocked on my door. Here’s Elder Pete: “Hi. My name is Elder Pete, and this is my companion Elder Karl. Would you be so kind as to help us for a minute?” Me: “Sure. How can I help you?” Elder Pete: “We are visiting our neighbors today sharing a brief message of hope…Wed, 13 Jul 2022 13:34:00 GMThttps://joshbraun.com/coldemaillecture/https://joshbraun.com/coldemaillecture/Wed, 06 Jul 2022 19:37:35 GMThttps://joshbraun.com/whos-the-decision-maker/https://joshbraun.com/whos-the-decision-maker/Don’t say “Who’s the decision maker?” Say this instead.Wed, 29 Jun 2022 11:45:56 GMThttps://joshbraun.com/henrys-cold-email/https://joshbraun.com/henrys-cold-email/Henry’s Cold EmailWed, 29 Jun 2022 11:39:29 GMThttps://joshbraun.com/saying-no-without-saying-no/https://joshbraun.com/saying-no-without-saying-no/How to say no without saying no.Wed, 29 Jun 2022 11:31:59 GMThttps://joshbraun.com/call-me-later-how-do-you-respond/https://joshbraun.com/call-me-later-how-do-you-respond/Defusing “Call me later.”Wed, 29 Jun 2022 11:30:08 GMThttps://joshbraun.com/be-cheeky/https://joshbraun.com/be-cheeky/Thoughts on being cheeky in cold emails.Wed, 29 Jun 2022 11:27:25 GMThttps://joshbraun.com/light-the-wick-3/https://joshbraun.com/light-the-wick-3/Light the wick.Wed, 29 Jun 2022 11:24:58 GMThttps://joshbraun.com/the-sales-wizard-at-the-fairmont/https://joshbraun.com/the-sales-wizard-at-the-fairmont/The sales wizard at The Fairmont.Wed, 29 Jun 2022 11:21:59 GMThttps://joshbraun.com/are-you-telling-part-of-the-story/https://joshbraun.com/are-you-telling-part-of-the-story/Do you tell people part of the story or the entire story?Fri, 24 Jun 2022 21:53:51 GMThttps://joshbraun.com/one-thing-that-kills-cold-email-response-rates/https://joshbraun.com/one-thing-that-kills-cold-email-response-rates/This one thing is killing your cold email response rates.Wed, 22 Jun 2022 15:26:19 GMThttps://joshbraun.com/a-surefire-way-to-be-stressed-out-selling/https://joshbraun.com/a-surefire-way-to-be-stressed-out-selling/Here’s the surefire way to be miserable, unhappy and stressed out when selling.Wed, 22 Jun 2022 15:18:00 GMThttps://joshbraun.com/preventing-im-not-interested/https://joshbraun.com/preventing-im-not-interested/How to prevent “I’m not interested.”Wed, 22 Jun 2022 15:14:39 GMThttps://joshbraun.com/door2door/https://joshbraun.com/door2door/This sales ninja made me buy. Steal his talk track.Sun, 19 Jun 2022 17:30:22 GMThttps://joshbraun.com/sea-monkeys/https://joshbraun.com/sea-monkeys/Why prospects are skeptical of salespeople and what you can do about it.Sun, 19 Jun 2022 17:27:32 GMThttps://joshbraun.com/diffusing-your-price-is-too-high/https://joshbraun.com/diffusing-your-price-is-too-high/“Your price is too high.” What do you say? A lot of salespeople will defend their price by saying things like: “Did you purchase the least expensive car? Why not?” “I understand how you feel. One of our customers felt the same way. But what they found was we helped them increase profits.” These statWed, 15 Jun 2022 12:54:01 GMThttps://joshbraun.com/a-sales-superpower/https://joshbraun.com/a-sales-superpower/This is a sales superpower.Tue, 05 Apr 2022 18:00:39 GMThttps://joshbraun.com/that-time-when-name-dropping-backfired/https://joshbraun.com/that-time-when-name-dropping-backfired/Here’s a mistake I made as a younger salesperson so you don’t have to.Tue, 05 Apr 2022 16:14:42 GMThttps://joshbraun.com/lets-write-a-good-cold-email-4/https://joshbraun.com/lets-write-a-good-cold-email-4/How to write a cold email that motivates people to respond.Tue, 05 Apr 2022 16:10:47 GMThttps://joshbraun.com/joining-the-resistance/https://joshbraun.com/joining-the-resistance/Knowing what to say to make people feel understood is a sales superpower for diffusing objections.Mon, 14 Mar 2022 11:10:14 GMThttps://joshbraun.com/do-your-cold-emails-make-people-feel-good/https://joshbraun.com/do-your-cold-emails-make-people-feel-good/How to write cold emails that make prospects feel good.Tue, 01 Feb 2022 13:03:39 GMT