A decade or so ago, I headed up sales for a SaaS company in Chicago. With no referrals. No network. No funding. And no sales experience.
Needless to say, I had a very steep learning curve in getting my first clients.
I tried just about every outbound strategy under the sun.
Only to realize that most of the information out there was actually terrible or didn’t feel good on my soul.
After A LOT of experimenting I eventually found the things that worked. (Most of which were counter to the advice experts were giving.)
I washed, rinsed and repeated until my system became repeatable.
I won’t give everything away right now but it has to do with my OMG green smoothie recipe.
Using this approach I was able to get meetings with senior folks at Fortune 500 brands. Name drop – McDonald’s, Verizon, Disney and GEICO, just to name a few.
To cut a long, grueling story short, that’s what I do now. I teach B2B SaaS sales teams how to stand out in the sea of same, separate themselves from the competition and book more meetings.
So why the heck am I writing to you?
1. I dig your podcast.
2. I think I’d be a great guest. I’m a pretty energetic guy and I think we’d have an entertaining conversation.
3. I can offer an unusual approach to increase cold outreach response rates that your audience probably hasn’t considered.
4. If would give my Jewish Mom something to post on Facebook.
Anyway, thanks for taking a spin through this webpage.
Either way awesome job on the podcast, keep up the great work.